Common Sense Events: Elevating Venues In 2024
In the dynamic world of event management, Common Sense Events (CSE) stands out as a beacon of innovation, professionalism, and success. Nestled in the heart of San Marcos, CA, CSE has become a pivotal force in the industry, managing to weave dreams into reality through its unparalleled venue management services. As we delve into the essence of Common Sense Events, let's uncover the unique aspects that set them apart and explore the transformative journey they've embarked upon since their inception in 2015.
Unique Selling Propositions: What distinguishes Common Sense Events from its competitors is not just its extensive experience in staffing and hospitality but its adeptness in managing a diverse range of venues. Founded by Jonathan Aymin, a seasoned professional with 20 years in the industry, and his wife Julianna, CSE boasts a decade-long background in staffing events and an impressive five-year track record in marketing for venues. With a robust team handling various facets of venue management, CSE confidently navigates both large, complex venues and intimate spaces.
CSE's success stories include transforming venues from zero sales to over a million dollars, operating across diverse settings, from wineries and lakefront locations to churches and city-operated spaces. Notably, CSE has pioneered the first professional association for wedding venue owners, known as WEVA (Wedding and Event Venue Association).
Photography: Greta D Photography
Services Offered: Common Sense Events goes beyond traditional venue management, offering a comprehensive suite of services. From full-scale venue management covering marketing, sales, and operations to consulting packages focused on enhancing a venue's online presence, social media marketing, and tour conversion processes, CSE is a one-stop solution for venue owners seeking success. Additionally, their vendor list creation, pricing and packaging assistance, and venue finder service cater to clients looking for tailored solutions.
Target Audience: CSE's primary clientele comprises venue owners seeking a partner to manage their spaces effectively. Whether it's venue owners looking to step back from active operations, real estate investors wanting to monetize their properties, or wineries seeking to enhance their weddings program, CSE caters to a diverse range of clients. The company also collaborates with municipalities, churches, and private property owners, providing lucrative venue programs and revenue generation strategies.
Photographer: Capture Thirteen Photography
Brand Voice and Style: With a professional, lighthearted, and driven edge, Common Sense Events balances a structured approach with a playful demeanor. The company operates on an "asset-light" model, showcasing a mix of professionalism, warmth, and festivity. CSE's podcast, the Venue Rx, serves as an educational platform for venue owners, reinforcing the company's commitment to excellence.
Mission and Vision: Common Sense Events' mission is clear – to manage North America's finest venues, creating life's most meaningful moments. Their vision involves facilitating these meaningful moments, demonstrating a commitment to enriching lives through exceptional event experiences.
As Common Sense Events charts its path forward, the company's core values—Team, Excellence, Service, and Truth—continue to guide their journey. With a goal to manage 60 or more venues, achieve a 15-20% profit margin, and expand their reach across multiple states, CSE is poised to shape the future of venue management. For those seeking a partner in crafting unforgettable events and managing venues with finesse, Common Sense Events is the trusted ally to turn dreams into reality.
